Taking place at the Dubai World Trade Centre from 4-7 May, Arabian Travel Market (ATM) 2026 is the Middle East’s largest travel industry event. The theme for 2026 will be “Travel 2040: Driving New Frontiers Through Innovation and Technology”. The event focuses on how advancements like AI, green aviation, and smart mobility will reshape the future of global tourism over the next 15 years. A major exhibitor at the show, Ras Al Khaimah Tourism Development Authority (RAKTDA) will be showcasing the emirate of Ras Al Khaimah’s diverse destination offering, encompassing vast deserts, pristine beaches, stunning mountain landscapes and 7,000 years of tradition, culture and heritage.

With a goal of attracting over three million visitors annually by 2030, RAKTDA will share with industry professionals its tourism development plans, which include exciting upcoming projects in the Emirate of Ras Al Khaimah. Aligned with ITB’s theme and the UAE Government’s declaration of 2026 as the Year of the Family, RAKTDA will highlight the emirate’s roadmap to becoming the Destination of the Future, alongside its ambition to build an industry that is economically, environmentally and socially sustainable, while enhancing liveability for residents and visitors.